U.S. Cotton Yarn Takes Center Stage During U.S. Mill Tour to China
Following the success of last year’s U.S. Mill Tour to Shanghai, China, Cotton Council International (CCI) organized a comprehensive COTTON USA Supply Chain Marketing event in Guangzhou from October 8-12. With CCI’s assistance, U.S. spinners Buehler Quality Yarns, Frontier Spinning and Parkdale met with 25 new Chinese companies and visited six factories in the Guangzhou area.
During the event, Cotton Incorporated gave a detailed presentation on the attributes of U.S. open-end yarn while Buehler outlined the benefits of Supima yarn for high-quality products. CCI presented information on U.S. cotton production and spinning locations. Following the one-and-a-half-day private trade fair, U.S. mills toured a variety of factories, met with purchasing managers and discussed product needs.
Since the first U.S. cotton yarn trip to China in 2012 facilitated by CCI, U.S. manufacturers of cotton yarns have increased U.S. cotton exports to China by 192 percent for a total to date of 173,000 bale equivalents. Sales in the first eight months of 2013 of U.S. cotton yarns have reached $120 million, well ahead of the $44 million at this same time last year and the $84 million total for 2012. The climate for imported cotton yarn to China remains excellent.
Textile Representatives from 18 Countries Tour the U.S. Cotton Belt
Thirty-four participants from 18 countries participated in this year’s COTTON USA Orientation Tour sponsored by CCI. The countries represented import about 85 percent of the world’s total cotton imports, while U.S. cotton exports to the companies represented on the Tour are estimated at 1 million bales in calendar year 2013.
The Tour provided the participants with a better understanding of the many elements that make up the seven segments of the U.S. cotton industry and encouraged business relationships with the intention to increase exports of U.S. cotton in the future.
The tour began in Cary, NC, and headed on to Memphis, TN; Dallas, TX; and Lubbock, TX; concluding in Bakersfield, CA. At each destination, the participants had the opportunity to educate themselves on the research, technology and innovation programs that are major strengths of U.S. cotton. The participants met with merchants, cooperatives, farmers, industry organizations and the United States Department of Agriculture.
The group also got briefings from CCI, the National Cotton Council, Cotton Incorporated, the American Cotton Shippers Association, the Texas Cotton Association, the Lubbock Cotton Exchange, AMCOT, the American Cotton Producers, the Southern Cotton Growers Association, the Plains Cotton Growers Association, Texas Cotton Producers, the Western Cotton Shippers Association, the San Joaquin Valley Quality Cotton Growers Association and Supima.
Most of the participants were extremely interested in the ginning system and visiting the cotton fields, where they could test the cotton quality themselves. In many of the meetings along the tour, the participants asked questions about the crop quality and how much this year’s weather has been affecting it. The participants also expressed interest in the classing process.
Individual participant comments indicated that the knowledge gained as a result of the tour significantly increased their understanding and appreciation for U.S. cotton and the industry.
Denim Company Joins COTTON USA Licensing Program in Hong Kong
CCI recruited Base Wealth Ltd. as a COTTON USA licensee after the Kingpins Quality Denim Show held August 13-14 in Hong Kong. This denim fabric manufacturer consumes approximately 2,650 bales of U.S. cotton.
Base Wealth Ltd. manufactures, exports and produces high quality denim fabrics for the United States, Europe, Hong Kong and Mainland China. To cope with the rapid changing environment in the denim industry, they are working closely with COTTON USA yarn suppliers in Hong Kong and employing the latest state-of-the-art technology to deliver the best quality denim available in the market. Their key customers include Abercrombie & Fitch, Hollister, G-star, Sean John, Roca Wear, Billabong, Tommy Hilfiger and Michael Kors.
The Kingpins Quality Denim show in Hong Kong is held twice a year and features a highly-edited selection of denim fabric mills from the United States, Japan, China, India, Morocco, Mexico and Europe. The show in August also attracted the participation of other COTTON USA licensees, including Central Fabrics, Zibo Lanyan, Kurabo, Prosperity, Qian Jin and Deyao.